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Search Engine Usage in South Korea

Google’s technological edge enhances the user experience, which helps websites rank higher in Google search results.

Diverse Digital Marketing Opportunities

In addition to its search engine, Google offers a variety of digital marketing tools, including an advertising platform (Google Ads), analytics tools (Google Analytics), and business profiles (Google My Business).

These tools help companies better Thailand Phone Number List understand their customers, develop effective advertising strategies, and track business performance.

Google’s growing influence

The use of Google is also increasing in Korea. In particular, the use of Google is growing among younger generations and tech-friendly users.

Also, Google is widely used among English-speaking users and companies abroad targeting Korea. These trends have important implications for business and marketing strategies in Korea.

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Saramin’s marketing team and website owners then began following SEO and Search Console guidelines more closely and implementing more changes.

Their goal was to change their site so Google Search could better understand it.

metaThe first task was to remove the cluttered tags with unnecessary and unhelpful keywords .

They removed duplicate content and used normalized URLs. Along with this, we browsed our search gallery and applied structured data where applicable, starting with JobPosting, Breadcrumb, and Estimated salary.

Also, they used various Google tools to help them improve their site. “Errors on our structured data are resolved by checking URLs in our structured data testing tool.


Other tools such as Mobile Friendly Fax Lead Test, AMP Test, and PageSpeed ​​Insight give us important insights for improvement and help us provide a better experience to our users,” said Moon Tae Sung, SEO Manager at Saramin. 

As a result of this effort, over the course of a few months, Saramin knew he was on the right track, seeing the red flagged errors in Search Console’s Coverage graph gradually change to valid green ones.

As the gradual change reached a breaking point, traffic began to grow even more rapidly.

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