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Press office: increasingly integrated with marketing

April 28, 2025

For decades, press relations activities have focus on gaining space in the mia – getting a story into the mia. […]

April 28, 2025

And it’s not just businesses that are heavily involv in Instagram: the social mia platform boasts over 1 billion monthly

April 28, 2025

Establishing a digital marketing strategy for IT companies is still a challenge for businesses in the sector. Despite being leaders in innovation,

April 28, 2025

Relevance is the key word that defines how search engine advertising campaigns should behave. And this is not something that

April 28, 2025

By utilizing Artificial Intelligence, search engines like Google and Bing provide businesses with standard text ads or display ads to

April 28, 2025

Most companies have spent a lot of time and effort developing a successful content marketing strategy . And the thought of doing

April 28, 2025

Performing an SEO analysis to understand your competitors’ positioning and identify the gaps in your campaign is a great way

April 28, 2025

If you are thinking about winning new customers and retaining your current ones, social mia and direct marketing should be

April 28, 2025

In many situations, social advertising can generate huge gains in conversions and sales at a lower acquisition cost. Social media

April 28, 2025

Intelligenzia has just turned seven and, in 2019, this celebration has an even more special meaning, as we have just

April 28, 2025

Starting a content marketing strategy is simple. In theory, all you need is an idea, a platform or CMS, and a “publish”

April 28, 2025

As more and more pharmaceutical companies go online and dedicate budgets to digital marketing, the question of digital advertising for