Now that you’ve seen some abandoned cart email examples, what can you learn from them? Let’s take a look at some of the best email marketing strategies to help you increase your conversion rates and recover lost sales.
9. Connect with social media influencers for better content promotion
Did you know that influencer content performs better than content created by brands?
Image from Linqia
Additionally, 81% of consumers have purchased or considered purchasing an item after an influencer’s post.
Social media influencers australia phone number library can make a blog post, video, or social media content go viral. Working with them does cost money, but the return on investment can be so great that the expense is often worth it when compared to the significant benefits.
Types of social media influencers include:
- Super Influencer (more than 10,000 followers)
- Macro influencers (1 million to 10,000 followers)
- Mid-level influencers (500,000 to 5 million followers)
- Micro-influencers (10 – 100 followers)
- Nano influencers (fewer than 10 followers)
Consider following micro-influencers. These professionals have smaller but more engaged followings. They interact with th regularly , and their advice often carries more weight.
For example, Dutch influencer Nikkie de Jager with over 195,000 followers promoted Fenty Beauty products here and received over 300,000 likes!
Image via Instagram
10. Use video content to attract the right audience
On average, people watch 17 hours while its free plan doesn’t offer a dicat of video online each week.
That’s a really long time
Image from Statista
More than 80% of people have purchased an item after watching a video. You can easily explain complex ideas, demonstrate a product, or share customer testimonials. Video content can help you gain exposure on social media platforms .
You can create:
- Explainer videos – show how your product or service works
- Trailers/Promos – Get your business sale lead audience excited about something new
- Product Demo – Showcase your product
- Customer Testimonials Videos – Share your users’ thoughts with others
- How-to videos – teach you how to do something
You can share it as a social media post, use paid promotion, or repurpose your written content to reach more people. Also, adding relevant keywords in your video title and description helps people easily discover your content on search engines.