Controversy is a powerful tool for attracting attention. You can craft your subject line to hint at a controversial topic or a message that challenges the status quo.
These types of headlines are very effective for email campaigns designed to highlight innovative or disruptive ideas.
21. Oops! (and you benefited from it)
Honesty in an email campaign can be refreshing. This subject line acknowledges a mistake while suggesting that the recipient el salvador phone number library will receive a positive outcome. It sparks curiosity but doesn’t make false promises, which may increase open rates.
This is a smart strategy for your email marketing campaigns.
This clever theme immediately grabs the reader’s attention by suggesting unexpected advantages.
This approach works well if your update or correction will benefit the customer, for example, a surprise discount or adding extra features to the service.
22. Here’s how [successful people] achieve [desired results]
Using success stories can be appealing. You social media marketing want to leverage the power of social proof and inspirational content while tapping into the appeal of others’ success stories.
Quoting successful people in your subject line will instantly grab your reader’s attention and provide valuable insights.
23. Can you help us improve? Take our survey
Asking for help or feedback can grab the recipient’s attention and make them feel valued. This subject line shows that you care about their sault data opinion.
This is a great example of how the right email subject line can foster a sense of community and collaboration. Here’s an example from Slack.
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19. Unlock the secret to [desired results] today!
This subject line grabs the reader’s attention and entices them to open the email to learn more by suggesting there’s a secret to be revealed.
The phrasing “Secrets Uncovered” piques interest and promises valuable insights that will benefit the recipient. This subject line is particularly effective in email campaigns designed to educate or provide exclusive tips.
In this example, milk substitute manufacturer Bored Cow used a variation of this subject line to introduce its new merchandise store.
Image from Really Good Emails