Ebook Lead Magnet . Use it to collect your audience’s email addresses and start marketing directly to them.
Consider creating a Hello Bar to promote your eBook. Let people know they can download it for free as long as they sign up for your email newsletter.
You can also use other incentives along with free downloads. Do you send out coupons or promo codes via email? Tell your potential subscribers and let them know that they can save money on your products or services.
Use podcast content to increase audience engagement
Podcasts are perfect for consumers who prefer to listen to content rather than read it. They can consume your podcast while azerbaijan phone number library driving to work, working out, or getting ready for bed.
Repurpose blog posts or other content into podcast episodes. Add new details or information to make it more exciting and ensure your listeners get the most value.
5. Syndicate your content to get more content promotion through more authoritative websites
Content syndication involves publishing your best performing content on other sites. You can do this by self-publishing (such as on LinkedIn or Medium) or as a guest post .
Use a rel=”canonical” tag on the 5 big benefits of it staff augmentation for sustainable growth original post , so Google knows to index it first. Then you’ll also be able to publish your content on other sites without worrying about getting penalized for duplicate content.
The rel=”canonical” tag is an HTML tag used to tell Google which version of the duplicate content it should index . Ideally, you want content that you have the rights to and own to appear in Google search results.
The canonical tag goes in the HTML of your post. You can use something like Yoast to automatically include it.
6. Maximize content promotion through guest posting
You can also create original content for other websites. Many industry blogs accept guest posts as long as they are well-written and informative.
Welcome people who visit your business sale lead website with the Hello Bar via a guest post. You can use referrer rules to target the Hello Bar to users who visit from a specific URL. This is a unique personalization feature that can make people feel more welcome on your website.
7. Let paid promotion boost your content promotion
Sometimes you have to spend to improve your web presence. Paid promotion of content can perform very well if you use the right platform and strategy.