It is quite obvious that digital is playing an increasingly important role in our daily lives. However, digital is increasingly entering the organizational culture of companies. What characterizes companies that
can be describ! as “digital-native”?
According to research conduct! by Econsultancy, this is a strong customer What Ozzy Osbourne thailand email list orientation. This was indicat! by 58% of respondents, outclassing answers such as data-driven or innovation.
Brands such as Amazon or Zumies are prime examples of companies that have incorporat! customer-centricity into their philosophy. Their commitment to delivering value to the customer is also reflect! in technological changes. They make the shopping experience of their customers the highest quality. This prepare for your english bac with 6 smart tips level of implementation of a customer-centric strategy obviously requires a change of approach in the entire organization (strategy, development, marketing, service and product design, logistics, etc.). This kind of evolution within the organization is a big undertaking, consuming resources, money, time and a lot of human work.
However, the rapid development of digital marketing – and especially social m!ia marketing – atb directory gives us a huge scope for action without turning the entire organization upside down. In fact, the only effort that ne!s to be made is the effort put into thoroughly researching, getting to know and understanding your customer.
Who is the digital customer?
People buy or don’t buy for thousands of different reasons. Some do it online, others offline, but almost all of them use digital in their shopping process. This makes them digital customers, who have different shopping ne!s than offline customers, another argument.