Choosing an e-commerce platform Online Marketing for our business is not an easy task. If the platform on which our online store is based does not work well or does not meet our needs, it will create a lot of headaches and waste time and money.
To help you make this decision, in this article I am going to talk about a very interesting option: open source ecommerce platforms . Let’s see what they consist of, what their advantages are and which one is most interesting for your brand.
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Top 15 Open Source Ecommerce Platforms
What is open source?
Open source software is software that is distributed with a license that allows anyone to access the source code of the software , study it, modify it and share it again, always respecting the terms of the license according to Divante .
In contrast, proprietary licensed software is software that the user acquires as a closed package and cannot modify or redistribute in any way.
Since there are no restrictions on how they can be sold or distributed, open source software solutions tend to be significantly cheaper than proprietary ones. But beware: this does not mean that all of them are free.
Being able to access the software’s source code and make modifications means that we can adapt the solution to the specific needs of our e-commerce platform. In addition, open source programs usually have a more or less active community of programmers around them, who share their modifications and improvements.
Among the best-known examples algeria phone number list of free software we can find the Linux operating system , Google’s Android , the Firefox browser or the WordPress content manager .
Advantages of open source software for marketers
If you’re not in the software development world, you may not have considered using an open email delivery issues: common causes and how to fix them source solution for your online store. But the fact is that open source ecommerce platforms can bring many advantages to your brand:
It’s much more flexible . Closed-source software packages sometimes contain features that don’t quite fit your brand or are missing functionality that you cmo email list need. If you use an open-source solution, on the other hand, you can collaborate with a developer to make the software fit you, not the other way around.