Build a solid strategy using data collected from Split Dragon technology Have an impactful product launch that is almost guaranteed to catch the attention of your target customers. Optimize everything during your launch, including full power marketplace SEO and paid advertising on social media outlets and on marketplace platforms. Get […]
Monthly Archives: April 2023
40 posts
Leveraging data is now the gold standard when running an eCommerce business. Data gives you insights to measure the success of your campaigns. However, if you are a third-party seller on an online marketplace, obtaining data has been impossible — until now. Shopee made another breakthrough after announcing that Facebook […]
Actively using to search for a particular product. And you can’t optimize your listing without the right keywords. If the keyword you are looking for is in your list, it is more likely to appear in the search results. However, you should choose only keywords with high search volume. Use […]
Aspiring entrepreneurs love markets for 2 reasons: they have a lot of buyers and they are easy to set up. However, these two things also lead to cutthroat competition. And now big brands are joining the eCommerce market bandwagon. Thanks to these factors, tools and plugins are flooding the eCommerce […]
Agata writes “thank you for this webinar, do it more often”. Agata, we’ll do our best, I can’t promise anything, but I’ll try. Okay, I see no more questions. Maybe a final word from you gentlemen. I’m sorry I draggd you out so much.Grzegorz Thanks for the cooperation on this […]
Of course, the decision as to whether we can take this step should be made on a case-by-case basis. At this stage, all tools facilitating the prioritization of assumptions and collectd information MoSCoW, Eisenhower matrix or Theme Scoring) will be useful. Product Discovery completes – what next? While the Product […]
What we will use must also be verifid on an ongoing basis, and the question “what is our goal and whether this method will help to achieve it” should accompany us in the research process all the time. This makes it very difficult to identify one, constant and linear research […]
Outbound is “inbound” marketing, building long-term relationships with customers log, newsletter, Facebook group). Outbound, which is losing its importance in dTech, is “outbound” marketing, advertising focusd on reaching the unaware (Google Ads, social mdia ads and pop-up ads, but also targetd phone calls and emails). Dominik Olszewski, Co-founder of Teamsharq […]
Knowlege of the target group determines the success or failure of the campaign. If the company has never trie to build strong relationships with its recipients, there is a risk that the advertisement will be perceive differently than expecte. Mismatching the message to the recipients can cause a wave of […]
Although marketing concepts are a recipe for fighting the competition, it can be difficult to get rid of old habits. Therefore, even to this day, some companies still live with the belief that they must use a “hard sell” approach to be successful. Meanwhile, marketing concepts should start with a […]
The biggest change in defining marketing is a new understanding of strategy – from functional production and the nee for things to delivering value. Today’s marketing is centere around higher values. It’s not just about selling. Something more matters. Marketing and sales concepts It is now easier to produce products […]
We recommend Seasonality of sales – support or obstacle in running a business? ATL marketing and BTL marketing Definitions of both of these approaches to marketing were first use in 1954. This is when Procter & Gamble began paying different companies separately and at a different rate for direct promotional […]
